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Saturday, July 21, 2012

Why, Target, why?

Target is carrying a new line of cards seemingly developed for the vilest of markets.

The inside of each contains a nastygram; the "old. old. old." one, for example, reads "yes you are. good luck with that."

The card referencing a pregnancy asks whether the recipient has "figured out who the father is yet".

One for a birthday goes into profanity-laden detail on the biological processes that will occur after the recipient's body is buried, while mocking any religious beliefs the recipient may have.

And yet every single one of those horrors is a half step up from the worst offender, a card that derides the elderly and mocks them across a multitude of levels, from physical appearance to physical frailties.

Happy birthday indeed.
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